Virtual Becomes a Reality for Durham Business School

Added: 14/07/2008

Guerilla has made the virtual into a reality for a spin-out company of Durham Business School by launching a revolutionary online managed learning environment that will change the way businesses benefit from e-learning.

Guerilla's approach to the marketing solution is as innovative as the Virtual Centre software; it not only launches the service, informs and supports the user, it also uses five types of marketing output including print, digital and traditional film making skills; all of which are contained within a single magnetic box.

Tony Coyle, Managing Director of VirtualCentre.com Limited, said:  "It was a natural progression to market the software and the Guerilla team were the right people to do it.  They are a progressive, cutting-edge agency so they understood the software and the marketing requirements perfectly."